The sizing info and care instructions on your Mack Weldon underwear are meant to face outward. After enough washes, the printing can become a bit scratchy, and we didn't want that to come between the fabric and your skin.
We were also inspired by some military clothing we looked at while designing our line. These pieces were labeled on the outside for easy sorting and identification, and we thought it would be just as helpful for finding the care instructions.
Over the years, we've heard from many customers who do wear it the other way around - with the labels on the inside - and love it. So we think you should wear it however you feel most comfortable.